Global Kombucha Market is Anticipated to Grow Remarkably With Rising Demand for Healthy Drinks


 Published Date : 24 Jul 19   |   Views: 99   |  Industry : Food & Beverages

QYR Consulting has once again come up with a new publication titled, “Global Kombucha Market Report, History and Forecast 2014-2025,” for the forecasted period of 6-years, i.e. between 2019 and 2025. According to this report, the global Kombucha market is prognosticated to grow at a faster pace in the years to come. Kombucha is extracted from the Symbiotic Colony of Bacteria and Yeasts (SCOBY) sugar, tea leaves, and flavors. Factors such as increasing health awareness, alternative for aerated drinks, and innovation are fuelling the potential growth of the Kombucha market during the forecasted period. The growing demand for homemade drinks is one of the significant reasons that the global Kombucha market is anticipated to register a remarkable CAGR in the years to come. Kombucha market is attracting big players operating in the beverage industry to invest in and expand across the globe.

Segmental Analysis

Kombucha market is segmented by Flavor, Nature, and Sales Channel. By nature, the market is segmented into Conventional and Organic, while on the basis of flavour segment the market is segmented into Flavored and Regular. Flavored segment is prognosticated to record remarkable market growth owing to growing demand for beverage with natural and exotic flavors. Hypermarket/Supermarket, Online, Speciality Stores, and Others are the segments by sales channel. Hypermarket/supermarket segment is anticipated to gain a significant market share due to the availability of the variety of products.

North America

Regional Analysis

Rising demand for probiotic and fortified beverages foreseen a significant market growth in the Asia Pacific region. Due to Hassle-free distribution channel across the United States, North America is expected to hold a larger share of the global Kombucha market. However, a certain percentage of alcohol in Kombucha tea is likely to hamper the market growth in North America. In recent years Europe is emerged as a new Kombucha market along with the Western European countries like France, UK, and Germany where a large part of Kombucha market is concentrated.

Key Players

The different  market participants functioning in the market are Live Soda Kombucha, GT’s Kombucha, Townshend’s Tea, The Humm Kombucha, Brew Dr. Kombucha, Kombucha Wonder Drink, KeVita, Red Bull, Celestial Seasonings, Reed’s, Buchi Kombucha,  HIGH COUNTRY, Kosmic Kombucha, and  NessAlla Kombucha.

Global CAGR During 2020-2026


Market Dynamics

Rising number of beverage manufacturing companies across the globe are creating opportunities for Kombucha maker. This trend is displaying outstanding capital potential. Kombucha is available in different variants and tastes and its consumption gives a lot of health benefits.  These factors are prophesied to create positive impact on the market. Kombucha is used in candies, breakfast meals, and ice cream toppings. This is foretold to create market opportunities in the predicted period. Availability of variety of natural and organic flavors in Kombucha beverages such as blueberry ginger, cinnamon, goji berry, and elderberry hibiscus Kombucha is boosting the market growth. Changing consumer preference towards natural and organic products is one of the factors which is propelling the demand for Kombucha.

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