Smart Sports Fitness Tracker Market Report: Company Analysis, History and Future Overview, Global Sales Trends by 2025

Published Date: 2019-06-25   |   Pages: Ongoing   |   Tables: Ongoing   |  Report ID: 7243

Industry: Consumer Goods

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Smart sports fitness tracker is a highly advanced wearable device used to monitor and track consumption of calories, sleep quality, heartbeat, and fitness-related activities. Previously, people used devices that were less advanced, such as pedometers and activity trackers. Today, manufacturers have come up with smart and revolutionary wrist-worn versions, among which is smart sports fitness tracker. The growth of the global smart sports fitness tracker market is expected to see a rise due to the demand from diabetic patients. Smart sports fitness tracker is equipped with bioimpedance sun sensors, a heart rate monitor, and other integrated technologies.

In March 2019, Fitbit launched Fitbit Ace 2, Fitbit Inspire, Fitbit Inspire HR, and Fitbit Versa Lite Edition with the aim of making fitness and health affordable and accessible to more number of consumers around the world. Manufacturers are focusing on the introduction of new products to secure a position of strength in the global smart sports fitness tracker market.

Market Dynamics

The demand for smart sports fitness tracker is projected to stay high in the fitness and healthcare industries. Consumers are not only attracted to highly advanced features such as respiratory rate monitoring but also upgraded technologies integrated in smart sports fitness trackers. The rising trends of wearable devices and smart monitoring are anticipated to fuel the growth of the global smart sports fitness tracker market.

However, the risk of inaccurate readings and availability of similar types of features in smartphones, smartwatches, and other smart devices are expected to hamper the demand for smart sports fitness tracker.

Market Segmentation

By Type

   Activity Tracking


   Sleep Monitoring

   Augmenting Nutrition Plan

   Heart Rate Monitoring


By Display Type

   Monochrome Display

   Colored Display

By Compatibility






By Distribution Channel

   Departmental Stores

   Online Retail


   Sport Stores


According to researchers, activity tracking is anticipated to secure a remarkable share of the global smart sports fitness tracker market. The rising inclination toward tracking fitness activity and need to stay healthy always are expected to push the market growth of the activity tracking segment. In terms of market growth, heart rate monitoring could closely follow activity tracking for the next few years. Among distribution channels, sport stores are foreseen to collect a significant share of the global market, followed by departmental stores.

By Region

Regionally, Europe is foretold to account for a telling share of the global smart sports fitness tracker market due to high adoption of wearable devices and technologically advanced products. It is also expected to witness high sales of smart sports fitness tracker through sports stores. High interest of people in sporting activities could be another factor augmenting the demand for smart sports fitness tracker in the Europe market.

Key Players

The global smart sports fitness tracker market marks the presence of top players such as Misfit Inc. Apple, Inc. ,DO Intelligent Technology Co. Ltd., Fitbit, Jawbone, Xiaomi Inc. Fossil Group, Huawei Technologies Co., Ltd., Nike, Inc., Google LLP, Garmin International, NJY Science and Technology Co. Ltd., Samsung Group, Desay Infor Technology Co. Ltd,Sony Corporation, LG Electronics, Beienda Technology Co. Limited, Motorola Mobility LLC.

Research Methodology

This report on the global smart sports fitness tracker market was compiled after the completion of four major research stages. First, important information and data on the parent market, peer market, and the main market were collected with the help of thorough secondary research. The second step included exhaustive primary research where market sizes, assumptions, and findings were validated and revalidated with the help of market experts and knowledgeable participants in the industrial supply chain. Market sizes were estimated with the use of top-down and bottom-up approaches. Later, data triangulation and market breakdown procedures were completed to calculate the market size of various segments and sub-segments of the global market.

Reasons to Buy this Report

   For exclusive data on the global smart sports fitness tracker market provided in QY Research’s latest research report

   For authentic forecasts pertaining to capacity, production, value, consumption, growth rate (CAGR), market share, and milestones so far

   For a valuable insights into manufacturers, capacity, production, revenue, market share, and recent developments

   For identifying significant trends, drivers, global influence factors, and regions

NOTE - The analysis, thoughts, views, facts, and opinions expressed in this report are of the respective research analysts. QYR Consulting does not necessarily endorse it or it is also not essentially formal views of QYR Consulting.

QYR Consulting uses its core strength to identify the trends that will shape the consumer goods industry in the coming decades. The launch of innumerable innovative products has dramatically changed lifestyles and outlook toward living. Relentless sales of a wide range of consumer goods have opened up growth avenues for several other industries such as electronics, clothing, and food and beverages amongst others. The reports listed below study how the changing economy, improving GDP, and rising purchasing power have created a fertile ground for growth of the consumer goods industry.

QYR Consulting deep dives into the changing patterns of the consumer goods industry that is spread over both developing and developed parts of the world. It estimates the market fluctuations and helps its readers to prepare for ever-changing consumer demands. The reports focus on giving the readers a thorough understanding of the competitive strategies of the companies to make meaningful business decisions.

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